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            <p class="ff3 fs17 mt10">Sumitomo Corporation Asia & Oceania </p>
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                <p class="ff3 fs15 cf3 mb10 tar ts1">A SCAO Group quarterly </p>
                <p class="cf3 tar ts1">ISSUE 4<br />JUNE 2013</p>
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                <p class="fs24 mb20">IN THIS ISSUE</p>
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                        <a href="management_insight_toyoaki.html" class="fs14 pl3 pv4 bg2H dpb mb3">Mr Toyoaki Funakoshi (SCVN)</a>
                        <a href="management_insight_katsuji.html" class="fs14 pl3 pv4 bg2H dpb mb3">Mr Katsuji Nakagawa (SCOP)</a>
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                        <a href="dil_wong.html" class="fs14 pl3 pv4 bg2H dpb mb3">Jessie Wong (SCAS)</a>
                        <a href="dil_anant.html" class="fs14 pl3 pv4 bg2H dpb mb3">Anant Leigrahathorn (SCTL/STIL)</a>
                        <a href="dil_hla.html" class="fs14 pl3 pv4 bg2H dpb mb3">Hla Thein (Yangon)</a>
                        <a href="dil_ali.html" class="fs14 pl3 pv4 bg2H dpb mb3">Syed Ahmer Ali (Karachi)</a>
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                    <p class="tac ff2 fs13 cf6 mb10">Ms Chutikarn Wongsadee (2nd left), Administrative Department, <br />
                        Corporate Division No.2 (Bangkok Office) with her friends
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                    <p class="cf6 fs22 tac">Nay Pyi Taw, Capital of Myanmar</p>
                    <p class="fs30 cf3 tac mb20">Water, water on the street <br />Who is the luckiest in the heat</p>
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                         <p class="tac fs14 poa l130 b7">The building under construction in the background is the hotel plot for this year’s  <br />SEA Games which will be held in Nay Pyi Taw in December</p>
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                         <p class="tac fs14 poa l245 b11">Music sets the mood for greater splashing</p>
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                            <p class="ff2 fs14 mb20">Mr Nattapong Manothai (2nd right), Deputy General Manager, 
                            Department Head of Steel No.2, Metal Division, Bangkok Office, 
                            celebrating Thai New Year with his family
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                             <p class="ff2 fs14 mb35">New Year celebration in Dhaka, Bangladesh 2013 Mongol Shobhajatra Procession
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						Couldn’t reach your colleagues in Thailand, Myanmar, Cambodia, Laos and Bangladesh somewhere between 12 and 19 April?  That’s because they were celebrating their New Year, the biggest celebration of the year. The festival has a unique name specific to each country, such as “Songkran” in Thailand and Laos, “Chaul Chnam Thmey” in Cambodia, “Thingyan” in Myanmar and “Pahela Baishakh” in Bangladesh.  <br /><br />Amongst countries with deep-rooted Buddhist heritage in Southeast Asia, it is traditionally a time to visit and pay respects to elders, including family members, friends, neighbours and monks. It is also commonly known as the “Water Festival” where water is believed to rid the bad and welcome the New Year with good luck.  Aside from rituals such as pouring of water over Buddha images and sprinkling water on elders in a show of respect, anyone who ventures out on the streets is likely to get a thorough dousing of water by strangers in boisterous celebration. Well, all in good fun and blessings, and certainly welcoming at the peak of the hot season.  Interestingly in Thailand, 13 April is also observed as “National Elderly Day” and 14 April as “Family Day”. <br /><br />

					Meanwhile in Southwest Asia, Bangladesh welcomed the Bangla year 1420 as people thronged Dhaka’s Ramna area from dawn till the late hours. The Mongol Shobhajatra, a procession brought out by students and the faculty of Fine Arts Institute of Dhaka University (DU), has become an integral part of Pahela Baishakh. The procession has a different theme relevant to the country’s culture and politics every year. For this year, the ethos was a call for the nation to be free of war criminals, a goal symbolized through displays of demonized effigies of war criminals.</p>
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                    <p class="pt15 pl35 pr100 pb40 ff2 fs15 lh18">Just when we were amazed at how water fills the atmosphere in regional countries, we found that it’s not the one and only – but this time, with colours. The Hindu Festival of Colours or ‘Holi’ is also celebrated with lots of fun and frolic in a somewhat similar way in India. Holi is the second most popular festival after ‘Diwali’ or ‘Deepavali’, the Festival of Lights. It marks the advent of Spring and is observed on the last full moon of the lunar month (27 March this year). It is generally more popular in northern India. <br /><br />

                    Days before Holi, coloured powders of every hue such as bright red, magenta, pink, green and blue flood the markets.  This sets the mood for the huge celebration. Buying these colours mean you are bringing joy and colours into your home and your life. On the actual day, participants pile the streets for the Holi ritual – throwing the vibrant powders at friends and strangers alike. Well, it’s a messy but beautiful turn.  
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                                SC Tokyo has produced several corporate videos and advertisements in the past 1 year.  <br />
                                Please tell us your views on these productions and what you would like to see in the future <br />
                                that will help propel our business with greater impact.  SURVEY closes on 31 July 2013!<br />
                                <a href="https://www.surveymonkey.com/s/QKCD6NM" class="cf7" target="_blank">Take this SURVEY NOW  ></a>
                             </p>
                             <div class="fl bg17 cf3 tac fs18 pt10 mr5"><span class="mt2">1</span></div>
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                                <p class="fs16 cf3 mt13">Sumitomo Corporation Group Introductory Video  (3’49) 		
                                </p>
                                <p class="cf3 ff2 fs15 mb10">( a SC Tokyo production ) <br />( Target:  Business audience )</p>
                                <a href="http://10.178.65.24/Newsletter/MP4/introduction.html" target="_blank"><img src="img/demo/img41.jpg" alt="" class="dpb mb20" /></a>
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                              <div class="fl bg17 cf3 tac fs18 pt10 mr5"><span class="mt2">2</span></div>
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                                <p class="fs16 cf3 mt13">CNN TV Commercial  “Creating Opportunities, Driving Possibilities” (0’30)
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                                <p class="cf3 ff2 fs15 mb10">( a SC Tokyo, former SCAS Group and CNN production )<br />( Target:  Business audience )</p>
                                <a href="http://10.178.65.24/Newsletter/MP4/pr.html" target="_blank"><img src="img/demo/img42.jpg" alt="" class="dpb mb20" /></a>
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                                <p class="fs16 cf3 mt13">Who is Sumitomo Corporation (animated) (5’33)
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                                <p class="cf3 ff2 fs15 mb10">( a SC Tokyo production ) <br />( Target:  People who do not know much about Sumitomo Corporation )</p>
                                <a href="http://10.178.65.24/Newsletter/MP4/en_broad.html" target="_blank"><img src="img/demo/img43.jpg" alt="" class="dpb mb20" /></a>
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